Leadership doesn’t rise or fall on charisma; it rises or falls on the quality of the conversations you create. In this conversation with executive coach and former family therapist Keith Greer, we explore strength-based coaching and why the best coaches stop trying to “perform” expertise. Many clients expect a coach to arrive with answers, but…
Category: Success
Episode 28: The Josh Brown Interview: The Soaper Mindset
The janitorial and sanitation industry has a hidden role that rarely gets named: the “soaper,” a hybrid of chemical sales rep, service tech, and problem solver. In our conversation with Josh Brown of TMA Chemnet Systems, we unpack what it means to “live and breathe getting stuff clean,” from dishwashing chemicals and laundry chemicals to…
Episode 27: The Theory of Scattering Mice
The “theory of scattering mice” starts with a familiar social pattern: when you’re already dating someone, attention seems to increase, but right after a breakup the interest disappears. That swing can feel mysterious, like everyone “scatters” at once. The useful takeaway is that it’s rarely about fate or looks. It’s about signals. When you’re secure,…
Episode 26: Toilet Paper Can Be Glamorous
The phrase “Who says selling toilet paper isn’t glamorous?” sounds like a joke until you sit with what it’s really pointing at: pride, purpose, and a clear-eyed view of work. In this anniversary reflection from the Toilet Paper Salesman Podcast, Mike Mirarchi connects the milestone to gratitude and legacy, dedicating the moment to his father…
Episode 25: Your Life Has a Design and You Can Discover It
The question of purpose shows up sooner or later for almost everyone: Why am I here, what is life for, and does God have anything to do with it? This conversation frames purpose as something real and personal, not a vague motivational slogan. It connects the meaning of life to faith, spiritual growth, and a…
Episode 24: The Steve Lentini Interview: Authentic Selling That Wins
Selling in commoditized B2B categories like janitorial supplies, packaging, and paper goods tempts people into price-chasing and scripted pitches. Steve Lentini’s career shows a different path: authentic selling built on respect, curiosity, and trust. Instead of forcing features and benefits, he opens with disarming truth such as asking whether a buyer even wants another salesperson….
Episode 23: You Don’t Need Fancy Closes to Win Deals
Closing the sale gets framed as a dramatic finish, but the most reliable wins are quiet and steady. The core idea is simple: closing is any agreement to move forward. A reply to your email, a meeting set, a request for samples, a yes to pricing—each is a micro-close. When you see progress as a…
Episode 21: Building Teams That Win
Winning teams don’t happen by accident; they’re built through coaching that prioritizes people, removes friction, and creates a culture where performance feels natural. I open with two powerful sports case studies: an overlooked coach who transforms a long-struggling football program into a national contender, and Cael Sanderson turning a middling wrestling team into a dynasty….
Episode 20: The Luke LaBree Interview: How Small Brands Win by Acting Big and Staying Nimble
Modern marketing rewards brands that pair quality with agility. That theme runs through the full conversation with Luke Labris, a veteran marketer who splits his career between agency creativity and leading an employee-owned brand from the inside. He argues that attention is the currency and content is the compounding asset. Algorithms change, platforms shift, and…
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Episode 19: The Bank Account That Saves Your Marriage, Career, and Customers
Strong relationships survive on quiet math. Every interaction makes a deposit or a withdrawal in what you might call a personal bank account. Most people say they don’t keep score, yet the mind tracks fairness, effort, and care without effort. When you understand that balance, you start to act with intention: you notice when a…
Episode 18: From Consistency to Relationship: The Four Pillars of Successful Selling
In the world of sales, building strong relationships is the cornerstone of sustainable success. The latest episode of the Toilet Paper Salesman Podcast delves into this critical aspect of sales, breaking down what truly separates top performers from the rest. Surprisingly, it’s not just about product knowledge or persuasive pitches—it’s about something much more fundamental….
